Guide — Accountants
How Much Do New-Business Accounting Leads Cost?
Last updated · 2026-09-05 · By Shayne Beavan
New-business accounting leads from Snare.biz cost $197/month for one exclusive ZIP, scaling to $597/month for five ZIPs with entity-type filtering — a flat monthly fee against a client relationship that, once won in week one, a firm can typically expect to keep for the life of the business.
New-business accounting leads cost $197/month for TRAP (1 exclusive ZIP, ~50 filings/month), $597/month for SNARE (5 ZIPs, entity-type filtering, full enrichment), or $1,997/month for HUNT (statewide, unlimited API) — priced by territory and month, not per client.
Why this beats paying for referral leads
Referral-based growth for accounting firms has no fixed price but a real cost: dependency on someone else's goodwill and a ceiling set by how many referral sources a firm has cultivated. A $197/month territory fee for direct access to every new filing in a ZIP is a predictable, uncapped-upside alternative that doesn't compete with a firm's existing referral pipeline — it runs alongside it.
FAQ
Can I filter to just LLCs if that's most of my client base?
Yes — the SNARE tier includes filtering by entity type (LLC, Inc, S-Corp), so outreach can prioritize the entity types most relevant to your practice.
Is there a cheaper way to start before committing to a full ZIP?
TRAP at $197/month for one ZIP with no annual contract is the entry point — cancel anytime if the channel doesn't perform, with no long-term commitment.
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